This essay describes a concept in information science. This is a concept that is of extreme importance in today’s Post-Truth Age, now that the media is even more full of propaganda than usual. It relates to the art and science of deciding whether a given set of information is trustworthy.
There are already conceptions of clean vs. dirty data. However, those conceptions are inadequate, because cleanliness is considered the same thing as accuracy. As such, they are not useful, because it would be simpler and easier just to use the term ‘accurate’ instead of ‘clean’.
A useful conception of clean vs. dirty information has to take into account the moral dimension of the people promulgating the information. Essentially, then, clean information comes from a clean source who cares about the truth only, with no view to the propaganda value of the information, and dirty information comes from a dirty source, who doesn’t care about the truth at all.
This division is very simple, but applying it in the real world of propaganda is highly complex.
For one thing, it takes great knowledge of the world and of the people in it to make accurate judgments about other people’s biases. The usual, poorly-educated approach is to trust people based on whether they have attributes in common with oneself: race, class, education, occupation etc. The more qualities they have in common, the more trusted.
Another poorly-educated approach used by many people is to determine truth based on whether the speaker has a high rank in the listener’s herd or not. So one’s pastor, boss, father or club leader becomes the authority to which one listens. All that matters is a high position in a friendly dominance hierarchy. This was the approach described in detail by Edward Bernays in Propaganda.
It can safely be said that all information from a political source is dirty. Any press release put out by a political party can be considered filthy. So can any article or book written by a member of a political party. The greater the influence of politics on any source of information, the dirtier it is.
It can also safely be said that most information from religious sources, particularly Abrahamic ones, is dirty. This is especially true of those who are seeking to gain followers for money or political power. Anyone who says that you have to obey them or suffer everlasting pushishment in a Hell Realm can be confidently written off as a dirty source. But in this regard, as with others, the world’s religions vary greatly.
Here it’s necessary to look at the reputations of the people pushing the information. Have they murdered their way around the world over the centuries? Do they regularly sexually abuse their children? Do they practice barbarisms such as infant genital mutilation? Do they have transparently sadistic animal slaughter protocols?
Perhaps there was once a time when the mainstream media was a clean source of information. This was back in the times when honest people chose to become journalists for the sake of spreading the truth (i.e. before the Charlie Mitchells took over). Today, no rational or intelligent person can trust anything in the mainstream media.
It used to be possible to trust scientists, because a lot of the people drawn to academia are the sort of person who values truth above merely material concerns such as political power or wealth. But then corporations started buying research favourable to their products. It turns out that scientists are only slightly harder to buy than politicians.
Who actually does tell the truth?
In order to reliably tell the truth, a person has to believe that there are positive consequences for speaking truth and negative consequences for telling lies. They have to believe in something like karma, or at least the Law of Attraction, before they can be trusted to put the truth before their own interests.
This is to say that it’s possible to trust genuinely spiritual people. But there, again, is another major problem: usually it’s impossible to tell if someone is genuinely spiritual or not. The low-IQ approach is to trust people at the top of the same religious herd as yourself. High-IQ people go on the reputation of the source among other high-IQ people.
If you would ask the ten most intelligent people you know who they consider clean sources of information, and if more than one of them suggested the same source, you could be reasonably sure that source was clean. This is the same logic as academic peer review, and, while an effective way of distinguishing clean from dirty, it’s far from infallible.
The tough news is that there’s no truly reliable way to tell if someone is a clean source of information other than going through everything they have written or said, comparing all facts therein stated to known truths, and subjecting their logic to the most rigourous examination. If they regularly make predictions that turn out to be false, that’s a good sign they’re a dirty source.
Perhaps the two rules of thumb are firstly: never trust an authority figure, because they have reason to lie to you. Secondly: prefer to trust someone who is trusted by smart people and distrusted by dumb people.
The great thing about clean information is that it can be absorbed without the need to take time and energy correcting for bias. A truly clean source of information is worth gold in the information marketplace of 2023. In this age of pervasive AI-generated content though, best of luck finding it.
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